Useful Marketing Links

As well as material available from John Turner Leisure Marketing the following provide useful links for further information.

B2B Marketing Magazine: The most relevant trade publication if you want to keep abreast of direct marketing thinking and events in the B2B arena – www.b2bm.biz/

DMA: The Direct Marketing Association is the trade body for the direct marketing industry. Plenty of good practice material available here from their web site – www.dma.org.uk/

IDM: The Institute of Direct Marketing is the organisation in the UK for professional training and development covering both digital and the more traditional direct marketing routes – www.theidm.com/

Information Commissioner: For all matters legal and to ensure you comply with the Data Protection Act, The Information Commissioner’s office provides all the guidance you’ll need – www.ico.org.uk/

Royal Mail: Not the easiest of sites to work your way around but if you want to cut your postal costs on your next mailing, their postal calculator is a useful resource – www.mailsorttechnical.com/ Alternatively, just talk to us and we’ll guide you through all the cost saving options available for both UK and overseas mail with a number of alternative suppliers.

If you would like to know more about our leisure mailing lists or would like more information about Leisure Lists in general please contact us.